People: every contact your DMs reach, with no contact limit
Free for 7 days, no credit card required
People is the contact list behind your Instagram and Messenger DMs: everyone an automation reached, with their email and phone and where each came from, tags, custom fields, saved segments and CSV export. Unlimited contacts on every plan, no per-contact price.
- Meta's official API, no password, nothing installed
- Unlimited contacts on every plan
- AI replies in your customer's language
- From $29 a month
A list that fills itself
From the first DM to an export, without typing a contact in.
- 01
They arrive on their own
Everyone an automation reaches or hears from is a contact, with the automation they came from.
Unlimited contacts on every plan
- 02
Answers fill in
An email, a phone number or any answer they type is saved on them, with the question they answered. See collecting emails in the DM.
Six field types
- 03
Tags mark them
A flow’s Tag step, a link start or a teammate tags them; rename a tag and it changes everywhere at once.
The same tags in the inbox
- 04
Filter, then export
Filter by tag, answer, follow or reply window, save it as a segment, and export the list to CSV.
Export: Growth and up
Contacts, tags and fields, done properly
Every person, every tag and every answer, kept straight.
Contacts
Per page, across every page, or per brand group.
- EveryoneEveryone an automation reached
Every person an automation on your page reached or heard from, newest first, with where they came from.
- Can message nowQuick filters
Also Shared an email, Shared a phone, Follow you and Asked to stop, plus search and a filter by automation.
- Reply windowWho you can message
Open with the hours left, closed, waiting on them, in their requests, asked to stop or unreachable.
Meta: 24 hours after their last message
- CorrectFix what they typed
A teammate can correct an email or a phone; the original stays beside it.
- ForgetDelete a person
Their name, email and phone are deleted; their runs stay without a name.
Tags
Set by the Tag step, a link start, or by hand.
- One tag, everywhere
The same tags on People, the inbox’s labels and contact panel, a flow’s Tag step and its conditions.
- Rename once
Renaming a tag rewrites it in every contact, automation, saved version and segment in one go; renaming into an existing tag merges them.
- Never deleted by accident
A tag in use cannot be deleted; the dialog lists what uses it.
Custom fields
Filled by a question, a Set field step, an HTTP answer or a teammate.
- Six types
Text, number, date, date and time, Yes / No, and choice.
Up to 100 fields; a choice up to 30 options
- In every message
Every field is a variable in your messages and something a condition can check.
- Safe to change
A field’s key never changes once made, and removing a field keeps every value people hold.
A value up to 500 characters
Segments, bulk and export
For the work you do on a list.
- New segmentSaved filters
Built from the flow builder’s own rules: tag, an answer or field, email, phone, follows you, follower count, reply window, days since first seen; all or any.
- Send them to your CRM
An HTTP request step sends a contact’s details to any API the moment they are given.
- Bulk actions
Add or remove tags, set a field, or pause and resume automations for a selection or a whole filter.
Up to 5,000 people at once
- ExportCSV with every field
Name, username, email, phone, when and where it was given, follows you, first seen, last active, came from, tags, page, then each field.
Growth and up; people who asked to stop are left out unless you include them
The list your automations built for you
People sits beside Messages on every page. Each contact opens to their tags, fields and where they came from; from the live inbox the same contact sits beside the chat.
- The rail
- Everyone, quick filters, segments, tags and the automations people came from, each with its count.
- Columns
- Person, email, phone, tags, reply window, last active, and any custom field you add.
- Export
- The list you are looking at, as a CSV.
Your contacts, in your pocket
The same list on a phone: search, filter, open a person, correct an address.
- Contacts
- Each with what they shared and their tags.
- Filters
- The same quick filters as on a laptop.
No contact meter, ever
The few numbers that apply, and who sets them.
| What | The limit | Set by |
|---|---|---|
| Contacts | Unlimited on every plan; a fair-use line of 100,000 people reached a month alerts us and stops nothing | CommentWatchDog |
| Custom fields | 100 per account; a name up to 60 characters, a value up to 500 | CommentWatchDog |
| Bulk actions | Up to 5,000 people at once | CommentWatchDog |
| Export to CSV | Growth and up | CommentWatchDog |
| Messaging a contact | Only within 24 hours of their last message; no broadcasts |
Source for the 24-hour rule: Meta’s Messenger Platform and Instagram Messaging API, standard messaging window.
Grow the list, not the bill
Other DM tools price by the size of your list, or pause when it outgrows the plan.
From each tool’s own pricing and help pages, October 2026. The $161.50 is worked out from ManyChat’s Business plan, billed monthly. Logos belong to their owners.
Questions about People
Short answers before you start.
Into People. Everyone an automation reached or heard from is listed per page, with where they came from, what they shared, their tags and custom fields.
No. Contacts are unlimited on every plan. There is a fair-use line of 100,000 people reached a month, which alerts us and stops nothing.
Yes, from Growth up. The CSV has name, username, email, phone, when and where each was given, the question it answered, follows you, first and last seen, came from, tags and page, then one column per custom field.
Up to 100, in six types: text, number, date, date and time, Yes / No, and choice. Questions, Set field steps, HTTP answers or a teammate fill them, and every field works in messages and conditions.
No. Meta only lets a business message someone within 24 hours of their last message, so there are no broadcasts. Segments are for filters, bulk tags and fields, and export.
Yes. Forget deletes their name, email and phone; their runs stay without a name, and if they write again they are a new person.
Yes. One tag is the same on People, the inbox and every flow, and renaming it rewrites it everywhere at once.

